GTT Audio is not your average high-end audio store, and Bill Parish is not your average high-end audio retailer. His work space is his home; not a converted living room, but a dedicated centre of audio excellence within a well-appointed building in America’s East Coast.
In truth, we’ve concentrated greatly on ‘locally grown’ audio dealers in recent months, highlighting the best of British in terms of good audio dealers, and we are intent to continue that. But we’ve consciously decided to expand our remit somewhat, to include the best wherever we encounter it.
We’d love to make this an excuse for constant international travel, but in reality such a travelogue would be prohibitively expensive, so when time and space permits, we will continue to look to the best around the world.
Bill Parish and GTT Audio sets a very high bar for that international dealer network, making some of the best sounds with some of the very best systems money can buy. Little wonder then that his store was the first place outside of the YG factory to host the awesome Sonja XV twin-tower floorstanders we were so impressed by last issue. And that’s where we made the connection!
HF+: What brands/products do you stock?
BP: We usually play an important part of building the brands we represent. A complete line card can be seen on our website but we have a major (I like to think ‘laser-guided’) focus on six brands. We are the US and Canada distributor for Audionet, Mola-Mola, Kii, and the US distributor for Kronos. In the North East and where we don’t have a dealer covering the area we also retail these four brands. The other two brands, for which we are dealers and which we have helped to succeed in the marketplace, are Kubala•Sosna and YG Acoustics.
What inspired you to get into the industry?
It was more of a hobby turned business. I was in a business that had some national laws change, which changed that business to the point that I was looking for something else to do. To clarify that, even though music was and still is a hobby, selling audio gear the right way is a business and GTT runs it as such. We can still get excited about latest piece of gear like the next guy but remembering that the equipment is a tool ultimately to get us closer to the music. A system approach should always be in mind and should be consulted with a professional guide. We certainly feel that by choosing us as your guide, you will achieve your goal quicker and ultimately save lots of time and money. The result is a lot more fun.
Who has been your biggest influence?
I have met many great people along the way and have learned invaluable things from them. It has been quite a journey and to name a single person my biggest influence wouldn’t be fair. If the question were what has influenced me most the answer would be Carnegie Hall. This is such a historic place where the world’s greatest musicians come to play. Sitting in that hall and letting the music fall over you with a great soloist or orchestra playing is just a mind and body altering experience. To me it is the ultimate reference point. It teaches proper tone, dynamics, and scale, and is also very enlightening on volume and loudness. A Beethoven Trio is not presented at the same volume as the 5th Symphony – though some audiophiles think otherwise. Similarly, Bach’s Sonatas and Partitas for Solo Violin is not at the same level as Mahler’s 2nd Symphony.